How we make money
How The Paw Plan makes money, and how we label paid links.
Last updated October 29, 2026
Our tools and guides are free to use. To keep them free, here is how the site earns money.
Our own products
- Links to The Three Good Things go to our own shop. When you buy there, the money comes to us.
Paid links
Some pages may link to products and services from other companies. When a link is a paid link, we earn a commission if you buy or sign up through it. You don't pay anything extra.
How to spot a paid link. We label it “(paid link)” next to the link or button, and pages with paid links say so before the first paid link.
What paid links don't change
No company can pay to change our calculators, quizzes, food checker or guides. Tools give the same results whether or not a company pays us, and no company can pay us to recommend it. If we recommend something, it's because we think it fits.
Nothing here is veterinary advice. Paid links never change our food-safety answers or our health information.
Who we work with
We haven't joined any affiliate programs yet, so no page on this site has paid links today. When we join one, we'll list it here, with a link to its privacy policy. When you click a paid link, you leave our site, and that company's own terms and privacy policy apply.
Questions
Email us at [email protected].